Missouri: Practical, useful benefits of correction deeds

Once a deed is recorded, it becomes part of the public record and cannot be changed. However, sometimes an error in the recorded deed is discovered by one of the parties.

Typical errors include misspelled or incomplete names, omission of a party’s marital status, or an incorrect or incomplete legal description of the property which is the subject of the deed. In such cases, the Trenton K. Bond public record can be amended by recording a correction deed.

Mechanic’s liens exception to the exception to the rule in Nevada

American author and humorist James Thurber once said, “There is no exception to the rule that every rule has an exception.”

Think about that for a minute. This truism manifests itself in Nevada, where there is an exception to the exception to the rule that determines a person’s interest in real property. Title professionals need to understand the rules and the exceptions to avoid exposing underwriters to unintended risks.

Wire fraud: How to protect yourself

The title insurance business has been, and continues to be, a target of increasing attempts at wire fraud. The most common method used by cyber thieves is “Phishing.”

Phishing is the fraudulent practice of sending emails purporting to be from reputable companies or individuals. The intent is to trick or deceive individuals to reveal personal information, such as passwords and credit card numbers or re-route and steal funds, as is the case with wire fraud.

Conflicting demands for earnest money deposit? Do all you can to stay neutral

It has happened to you before. For one of numerous reasons, a party breaches and a transaction does not close. You notify the parties and forward cancellation documents. In response, the buyer and the seller make conflicting demands to release the earnest money deposit from the escrow account.

After you request that both the buyer and the seller agree to an escrow instruction to disburse in one way or another, they will not do so. Worse, both sides intensify their demands with calls to management and threats of litigation.

Build your title agency's business from Angie's List

Wouldn’t it be great if your title insurance business could land one extra real estate closing every month? Better yet, what if the cost to acquire that deal was slim to none?

By now you’ve heard the benefits of having an online presence on sites like Yelp and Facebook, but have you considered Angie’s List? Like all the others, the cost to create a basic business profile is free – minus the time it takes to claim your business page and add content, including links back to your website and information about your title agency.

Many title insurance businesses overlook Angie’s List, which means there’s less competition for visibility on the platform (for now). People who pay for an Angie’s List subscription are more likely to be in immediate need of the services. While the quantity of leads may be fewer, the quality is as good or better than other review sites.

Angie’s List provides more information about your title business operations than other platforms do, such as how much the customer paid for closing and title services and a report card that scores your agency’s responsiveness, punctuality and professionalism among other things.

Because all the members leaving reviews are paid subscribers, and only paid subscribers can read the reviews (business owners can read reviews on their own page), Angie’s List doesn’t necessarily rise to the top of a Google search. On the other hand, the audience on this site tends to be highly motivated to buy.

Online reviews are a window into your title business, and Angie’s List provides another opportunity to rack up the reviews. Studies show consumers are more likely to contact a business if it has a 5-star rating, and improving your title agency’s star rating from 3 stars to 5 stars, for example, can yield as many as 25% more clicks to your business profile.

Many title agents are reluctant to explore customer review strategies because they are afraid of negative reviews. But ignoring platforms like Angie’s List doesn’t mean the negative reviews will go away. They are still impacting your title agency’s online reputation and possibly steering prospective customers to a local competitor with better reviews.

By developing a strategy for acquiring online reviews and targeting satisfied customers, you can mitigate the risk of a negative review torpedoing your star-rating.

And by expanding your scope to include Angie’s List, you provide your title business with an additional pipeline for new customers that can potentially net you one more real estate transaction every month at a lower cost of acquisition as compared with paid advertising.

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This blog contains general information only, not intended to be relied upon as, nor a substitute for, specific professional advice. We accept no responsibility for loss occasioned to any purpose acting on or refraining from action as a result of any material on this blog.

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