Creative Home Showings & Other COVID-19 Re-engineering
Video solutions throughout the buying process may become the new normal.
With every industry finding itself in triage mode amidst the current COVID-19 pandemic, it can be difficult finding ways to keep our collective heads above water. Though the home buying process typically starts online for most consumers, real estate is still one of the most hands-on, face-to-face markets out there. While it has been reclassified as essential, agents still have a responsibility to themselves and our clients to remove as many touches as possible as we collectively navigate the crisis.
This has resulted in agents across the country getting creative in the way they show homes. Small steps like ensuring all interior doors are open and scheduling time slots for viewings rather than allowing for an open house can help mitigate potential exposure in a big way.
It’s also important to remember that while this pandemic isn’t forever, the way it shapes our industry might be. Sara Walsh, an agent from Ohio, suspects that things like FaceTime tours and other video solutions throughout the buying process may become the new normal for clients who either can’t or don’t wish to come to live viewings.
You can check out Alliant National’s COVID-19 Resource Page for more information on how you can keep your closings safe and your business moving forward during these tumultuous times.
Tags: corona virus, digital closing, digital marketing, real estate